Golf Equipment Industry

Statement of the problem The problem lies with the rules and regulation made by the USGA and R & A which prevents play Industry to bring forward itself and be a cost-effective game played by everyone. in advance(p) products with late rules and regulations in place, implications would be difficulty in adopting the rising guidelines making it less long-familiar among golfers. Also the ledge liveliness of the products is less and it has become difficult for the Industry as a whole to retain the golfers as the perception is, golf is barely for rich peoples. SWOT ANALYSIS Strengths Good following: 22.7 gazillion US Golfers, 2 million in Europe and 17 million in Asia R & D Budgets, scientific advances/product innovation drives growth 20 % increase in US sales, disrespect fewer golfers. Weakness Short shelf life of products bracing models distributively year so this implies that Golf is becoming expensive for the golfers with new advancement in the industr y. groundbreaking products with new rules and regulations in place, implications would be difficulty in adopting the new guidelines making it less familiar among golfers. Attracting and retaining new, recreational golfer. Opportunities Investing in the upcoming markets like India and China, the conduce implications would be large existence leading in change magnitude income.

Aging commonwealth in US so more(prenominal) time for the retired people and making golf more popular Manufacturing find based on their competitive advantage Align manufacturing with suppliers of grips, shafts, custom equal system s/software. Threats forge equipment from ! China The rules and regulations freeze technological advancement in industry. Porters fin Forces Models: 1) Threat of new potential Entrants: (Low Level) * Large amount of dandy investment is required * Cost of advertisement and setting up the subscriber line is expensive * There are devoted customers which are difficult to regorge and very difficult to pull in and gain retention of those...If you inadequacy to get a skillful essay, order it on our website: BestEssayCheap.com

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